Recently, Forbes 100 has recorded the world’s youngest ever self-made billionaire title is just swapped from Mark Zuckerberg (CEO, Founder of Facebook) to Kylie Jenner (21 years old).
According to Forbes estimated Kylie’s Cosmetics (a cosmetics company of Kylie’s) value is over $900 million based on the last year grew revenue and market cap of the booming makeup industry. And Kylie Jenner owns all of it, add with the cash she already pulled from the profitable business. The 21-years-old is now the billionaire, with an estimated fortune of $1 billion.
So, who is Kylie Jenner? What made her a billionaire?
Making money from 10 years old
Kylie Kristen Jenner was born on August 10, 1997, at Los Angeles, California, U.S with parents are both television personality. Kylie is a model, celebrity, television personality, fashion stylist, creator, designer, actor, singer and entrepreneur.
Kylie Jenner starting her career very soon when she first started her reality television series “Keeping up with the Kardashians” (one of the longest-running reality television series in the U.S ) on E! (an American pay television channel) in 2007 when she’s only 10 years old.
From 2007 – present, Kylie has participated, performed and starred over 11 television reality show, with over 187 episodes present, and is the main cast in 158 episodes. Kylie also joined in 8 music video, and play a role in the “Ocean’s 8” movie
All those activities are a premise for Jenner to build up her businesses based on her reputation.
Kylie’s business career started in 2012 when she’s 15 years old. Kylie collaborating with the clothing brand PacSun (Pacific Sunwear of California Inc.), along with her sister Kendall they create a clothing line name “Kendall & Kylie”.
In July 2013, the Jenner sisters launched a jewellery line with Pascal Mouawad to create the Metal Haven by Kendal & Kylie jewellery collection.
In February 2014, she and Kendall launched a shoe and handbag line for Steve Madden’s Madden Girl line.
Although pretty success with her businesses, but all of these brands are not bring her to the title of “world’s youngest billionaire”.
In August 2015, Jenner announced she would be launching her lipstick line under the name Kylie Lip Kit and renamed to Kylie’s Cosmetics in February 2016. Also in this year, the number of kits produced rose from an initial 15,000 to 500,000.
Jenner invests more on the marketing and brand awareness of her brand beside of her reputation. In March 2016, Jenner released a 3 minutes promotional video directed by Colin Tilley and starring models Karin Jinsui, Mara Teigen, and Jasmine Sanders.
She also introduce her brand through many reality show with a million of audiences (both online and offline) with a fee of $0 for she is invited.
In June 2017, Jenner released 2 new cosmetics sets in collaboration with her sister and unceasing cooperation to launch a new product line with other celebrity, designer, model.
In 2018, Kylie’s Cosmetics recorded the sold of over $630 million worth of makeup product. Which rise the company value up to $900 million and making Jenner into the Forbes 100 list.
Kylie Janner may only 21 years old, but Up to May 2019, she has presided a business portfolio of 66 product line, brand, show, and music. And this number is constantly increasing over year.
Although there are disagreements about the “self-made” title of Jenner because of her background. But there are points that we can not deny: She is brilliant, and have to work very hard to earn this result.
More over, how many people of us can make $1 billion when we at her age without inheritance?
What do you think?